Urban Cove is a online streetwear and urban clothing store where we sell a range of styles from indie and rock to skate and hip hop. We scour the globe looking for the hottest new brands and designers which we feel fit into our unique store. We offer premium urban and streetwear clothing from well known brand to exclusive fashion designers. At UrbanCove we sell a range of men and women’s clothing from graphic t-shirts to smart and plaid check shirts to stylish hoodies.

Urban streetwear started from skateboarding in the 1980’s and was influenced by skatewear before being adopted as urban fashion worldwide. Nike dominated the urban trainer and sneaker market in the 1980’s and 1990’s taken the number one spot from rivals Adidas. As the success grew more clothing brands attached themselves to the streetwear and urban clothing scene. Many urban artist wear their favourite streetwear brands which has seen that brand popularity gain huge success. In 1990 Snoop Dogg was seen wearing a Tommy Hilfiger sweatshirt during an apperance on the Saturday Night Live show, this saw the sweatshirt sell out the next day. Urban clothing is now a global culture with hip hop artists bring out their own variance of urban fashion. Example of the urban artists that have developed their clothing brands are Wu-Tang Clan (Wu-Wear), Russell Simmons (Phat Farm), Kimora Lee Simmons (Baby Phat), Diddy (Sean John), TI (AKOO), Nelly (Apple Bottom Jeans), Damon Dash and Jay-Z (Rocawear), 50 Cent (G-Unit Clothing), Eminem (Shady Limited), 2Pac (Makaveli) and OutKast (OutKast Clothing). The most recent artist to bring out their own fashion line is Kayne West who has designed his own decorative scarves which he has named Risque Scarves.

The skater scene has also mixed in with hip hop fashion and has seen an explosion of new urban clothing brands coming through. The urban culture blends different styles from hip hop, skate, street art and music to make it adored worldwide and with the success keep growing there is no stopping this fashion style.

For a range of urban clothing brands check out UrbanCove.com. We offer 24/7 shopping, 21 day refund, secure checkout, worldwide delivery with free UK delivery!